Investment planning

Our low-cost, evidence-based portfolios are built on decades of research. Here’s why we think they’re the icing on the cake when it comes to our service.

Tailored to you

Your investment strategy should be unique and tailored to your goals and aspirations. We invest your money specifically aiming to give you financial freedom – freedom to live the life you want, freedom from worry, and freedom from undue risk.

We’ve partnered with Betafolio to develop a diverse range of investment portfolios, including Environmental, Societal & Governance (ESG) , so there truly is something to suit everyone’s needs.

Evidence-based investing

Years of independent academic research and our own practical retirement planning experience show that trying to beat the market fails far more often than it succeeds. It’s also wholly unsuited to giving you financial freedom – it only offers risk and insecurity.

That’s why we focus on a solely evidence-based approach, backed by decades of independent research and scientific evidence. Not only does this help ensure lower costs, but it promises a greater chance of success in the long run.

The value of an investment can go down as well as up, when investing your capital is at risk.

Our investment principles

We create all of our portfolios in line with some transparent principles. We believe that by adhering to these, we can help to reduce investment risk and increase security.